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Brew City with 1.6+ million residents. Manufacturing, healthcare, and Great Lakes location create stable economy with German heritage and lakefront lifestyle.
East Side lakefront ($300-600K), Wauwatosa ($200-450K), Waukesha suburbs ($200-400K), Bay View ($150-350K), Shorewood ($250-500K).
Manufacturing diversification, lakefront development, young professional retention. Great Lakes access and affordability attract Chicago spillover.
Value opportunities from $100K condos to $2M+ lakefront estates. Strong rental demand near universities. Lakefront properties offer premium potential.
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